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Tree Testing

Can users easily find information on your website?

Know where and why users get lost and fix it. Make your navigation intuitive.

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Why choose Tree Testing from UXtweak?

Quick insights, PDF reports

Quickly evaluate the findability of topics in your navigation menu. Understand where users get lost or confused. Export a detailed PDF report for your client, boss or team.

Ease of use and great UI

You don’t need to install anything. Just send testers a study link. UXtweak’s Tree Testing is online, quick and simple, with a modern user interface.

Fully customize your study

Use survey questions to screen out testers, collect additional comments and feedback. Segment testers later based on their characteristics.

How it works

1. Define your tree and tasks

Think of the tree as a branching structure (e.g., navigation menu). It's a list of categories and subcategories. You can create it with our handy editor, import it from a spreadsheet or load it from an existing site.

The tasks test the categories and labels in your tree structure by asking testers to find something contained within the tree.

2. Recruit testers

Share your tree testing study with the world. Just send testers a study link, recruit them through your own social media channels, or turn visitors directly from your site into testers through our Recruiting Widget. Time-consuming? Order testers from our User Panel.

Testers complete the tree testing activity online, on their own device.

3. Analyze

How many testers found the correct answers? Results show whether the hierarchy and wording of your tree structure matches user expectations. See how testers move through your tree – including where they get stuck.

The results are designed to give you quick, actionable insights and enable you to delve deeper into the data.

Test your site's menu or hierarchy

Evaluate a proposed menu structure and see how easy or difficult it is for users to find desired information. Identify confusing labels and overlapping categories.

No credit card required with Starter plan

How it looks inside UXtweak

Full feature list

Build your tree
Build from scratch

Tree Testing’s tree editor is a good place to start putting together your information architecture. Within a minute, you’ll be shaping structures and writing labels like a pro.

Import from CSV

As an alternative, you can import (and export) your tree in a CSV file. This gives you the option to easily reuse trees between studies as well as edit your tree externally.

Import from live web

Already have a website with a menu-like structure that you would like to test? Pull the menu from a URL automatically and there’s nothing stopping you from testing immediately.

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a Live Demo


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